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The love of logos has taken over the fashion industry again. This trend has passed several stages over decades from reaching its peak in the 90s to being dubbed as a sort of fashion taboo. When tracing back the history of this fashion phenomenon, it becomes clear that the role of logos is always changing – once they used to function as status symbols (e.g. popular Louis Vuitton luggage bag), as kitsch and irony, as a statement (in terms of eco-fashion, in particular), as fashion nostalgia (e.g. Versace SS2018 collection) etc.
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Laces and straps are hardly new elements of absolutely different types of footwear from combat boots to ballet flats.
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Starting August 5 to August 7, 2018, one of the largest footwear exhibitions in Europe - Moda Footwear Birmingham - took place.  290 companies from more than 50 countries participated in it.

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According to a famous saying, all that glitters isn`t gold, but this summer it doesn`t apply to glittery shoes, which have taken over the runways of SS 2018 fashion weeks.
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There is no denying that floral prints can instantly put everyone in a good mood.
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The ruffles on footwear appeared numerous times at different shows during all four leading fashion weeks and their popularity actually shows no sign of going to end any time soon.
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No matter how you put it - snakeskin, python or whatever-other-reptile shoes are having a moment. Broadly speaking, all exotic prints and textures are on trend now, but only time will tell whether they all will retain their popularity.
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This season, ornithology is bound to become a new widespread hobby since exotic bird motifs pervade the collections of spring/summer 2018.
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It`s time to hit the beach in a stylish outfit, which means millions of fashion-conscious women will seek new ideas for their beach look. We suggest considering this laid-off, yet feminine ensemble – a classic white bikini and a silk kimono dress as a cover-up are the perfect combination for relaxing on the beach in the heat of summer.

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Summer for the Analpa team began with the successful presentation of a new collection of KEDDO accessories at one of the largest accessories exhibitions Gardabags, a unique venue that brought together more than 1,450 participants from more than 40 countries.

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Denim is this very classic fabric that, since its creation in the middle of the 19th century, instantly took everyone`s fancy. Ever since it gained a widespread popularity, denim has dominated the clothing industry and the way people dress around the globe. After entering the world of high fashion, this practical material took different forms and, not surprisingly, the most outstanding and stylish one is when it is worn on the feet.

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For those wanting to look elegant and fresh in summer without regard to humidity and high temperature, we have created this breezy and easy-to-wear outfit that will work for all summer plans – from Mondays at the office to Sundays at the theatre. Mouse grey belted trousers teamed with a pastel blue puff sleeve top are comfortable enough for long walks in the evening, but at the same time, will fit into the office dress code.

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The print that rears its head every few seasons is zebra print. This is pretty understandable as animal prints are never completely out of fashion. What makes zebra print stand out from other animal-inspired patterns is that it really flatters the figure thanks to the geometry of stripes, so there is no need to break your head over how to wear it – vertically or horizontally. This year, designers showcased their own and rather extraordinary vision of this fashion tendency – most of them suggested wearing it from head to toe, quite literally.

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According to Pantone and to what has been seen on the runways of spring/summer 2018 fashion weeks, colour trends took two opposed directions: on one side – towards bold and vivid hues, which empower their wearer, on the other – towards pastel shades that create an ethereal look. All these tones have already taken centre stage in the fashion world and are favoured by the fashion elite.

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The ‘Big Four’ has come to fruition in terms of menswear, so this year is apparently shaping up to be a considerably fashionable one for men. Nonetheless, as we all understand, fashion trends are formed not only on the runways, but also on the streets. ‘Street style’ is by far not a new term in the word of fashion, but its role still tends to be a bit underestimated.

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