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Denim is this very classic fabric that, since its creation in the middle of the 19th century, instantly took everyone`s fancy. Ever since it gained a widespread popularity, denim has dominated the clothing industry and the way people dress around the globe. After entering the world of high fashion, this practical material took different forms and, not surprisingly, the most outstanding and stylish one is when it is worn on the feet.

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For those wanting to look elegant and fresh in summer without regard to humidity and high temperature, we have created this breezy and easy-to-wear outfit that will work for all summer plans – from Mondays at the office to Sundays at the theatre. Mouse grey belted trousers teamed with a pastel blue puff sleeve top are comfortable enough for long walks in the evening, but at the same time, will fit into the office dress code.

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The print that rears its head every few seasons is zebra print. This is pretty understandable as animal prints are never completely out of fashion. What makes zebra print stand out from other animal-inspired patterns is that it really flatters the figure thanks to the geometry of stripes, so there is no need to break your head over how to wear it – vertically or horizontally. This year, designers showcased their own and rather extraordinary vision of this fashion tendency – most of them suggested wearing it from head to toe, quite literally.

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According to Pantone and to what has been seen on the runways of spring/summer 2018 fashion weeks, colour trends took two opposed directions: on one side – towards bold and vivid hues, which empower their wearer, on the other – towards pastel shades that create an ethereal look. All these tones have already taken centre stage in the fashion world and are favoured by the fashion elite.

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The ‘Big Four’ has come to fruition in terms of menswear, so this year is apparently shaping up to be a considerably fashionable one for men. Nonetheless, as we all understand, fashion trends are formed not only on the runways, but also on the streets. ‘Street style’ is by far not a new term in the word of fashion, but its role still tends to be a bit underestimated.

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This look is a vivid example of how several summer trends can be combined in one outfit – natural materials (such as straw, silk and chiffon), natural colours (such as beige, golden, ivory) and, of course, mules! First of all, a cropped off-the-shoulder floral chiffon top paired with an ivory gathered midi skirt is a classic combo for both the daytime and a night out.

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Rosie Huntington-Whiteley is an English model, actress, designer and businesswomen. As a model, she is best known for her work for Victoria`s Secret and for being the face of one of Burberry`s brand fragrances. The supermodel always picks splendid outfits whether she`s on the runway, red carpet, or street. Her style is very relaxed and independent, although she also keeps up with the most recent fashion trends.

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Velvet is deservedly considered to be one of the most capricious fabrics, especially when it is worn in the form of footwear. Despite a sense of sophisticated glamour and feminine elegance it can offer, there has always been a certain amount of skepticism towards its practicality. Nonetheless, with the right maintenance, such shoes can become the gem of your shoe collection.

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We are convinced that it`s time to replenish the summer wardrobe and, not surprisingly, many customers share this opinion. It`s pretty natural that we all seek simplicity and comfort without detriment to style. This look can be the ideal solution.

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Elizabeth Olsen is a young and talented American actress, winner and nominee of multiple film awards. Her sisters, Mary-Kate and Ashley Olsen, were among the most successful child actresses, but when they have matured, the twin sisters dedicated themselves to the fashion world.

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Pantone, an acclaimed organization that specializes in colour match and classification, has recently revealed its pick for 2018 – ultra violet. This bright shade is described by Pantone Colour Institute as complex and contemplative, as well as reminiscent of limitless night sky and symbolic of the mysteries of the cosmos. We can hardly disagree there. The Pantone experts forecasted that this purple hue will reign this year in many industries, especially in the fashion world.

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Spring has come, which means that women of all ages are keen on floral motifs and pastel colours. Looking further ahead, such a look will definitely catch ladies` fancy this spring and summer. This combo of pink flared culottes with floral pattern and a white oversized blazer worn over a creamy lace crop top will attract attention for all the right reasons. For the maximum chicness, it`ll be a good idea to add a golden cuff bracelet, gold stud earrings, a linen fringed crossbody bag and round-frame sunglasses with pink lenses.

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New York Fashion Week is one of four major fashion weeks in the world, collectively known as the ‘Big 4’, along with those in Paris, Milan and London. NYFW is undeniably one of the most influential events in the fashion world, where key trends for the upcoming season are set. Read our forecast of the biggest tendencies for spring-summer 2018.

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