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During the last few seasons, patches can be found everywhere: on jeans, jackets, bags and even shoes. No wonder they managed to gain such widespread popularity. You can not only revive your old garments by customizing them with patches, but also personalize newly acquired ones. Patches are a truly magic tool for self-expression, that’s why they were so loved by hippies, scouts, punks, bikers and other representatives of different subcultures and movements. They can symbolize a rebellious spirit, individualism or be the demonstration of non-conformism.

Animal liberation patch

animal liberation patch
Photo via:

If we look back in history, patches trace their roots thousands of years ago to ancient cultures of the Mediterranean, Mideast, China, India and South America, where the art of decorating fabric with thread stitching originated. In modern form, they are used by military organizations and other uniformed personnel, such as delivery men, factory workers, police and fire departments to name a few.

top gun edwards cruise
Photo via: ‘Top Gun’ (1986)

At present, patches are no longer perceived only as part of uniform. They are a new type of accessories, which can be easily worn, unlike massive earrings and necklaces. Perhaps the most essential advantage of patches is that your own one-of-a-kind piece can be created without any sewing skills thanks to iron-on transfer technology.

Photo via:

Besides, they definitely strike a nostalgic cord and resonate with all snappy dressers, since 70s and 80s are still on-trend. In short, patches will appeal not only to fashion killers, but also to those with a good sense of humor and fun-loving nature.



Posted by Analpa

ANALPA is a major international company with 25 years’ experience in brand management and one of the global leaders in the segment of fashion casual footwear.
According to EDM Publications, ANALPA is the sixth largest company in the fashion casual footwear segment in the world. ANALPA participates in dozens of international trade fairs and opens new offices in different parts of the world each year. The company’s portfolio includes world-famous brands like KEDDO, BETSY, ELISABETH, CROSBY, TESORO, ID!, Laura Valorosa, Buongiorno, Marcello di Nuove, Mario Avanti, Teenidi and WALZER, which differ by target audience and price segment. In addition, the company has been manufacturing goods under private labels for the leading footwear and apparel operators.
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